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BD & Marketing Coordinator – CRM


Linklaters
Location: London
Job type: Permanent
Category: Legal Marketing Jobs
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Purpose:

To assist the Client Relationship Managers in the delivery of their own roles, through:

* assisting in managing and developing the Firm’s priority clients across the relevant sectors;
* liaising with partners and Business Teams globally across the firm to assist in servicing the needs of our priority clients;
* coordinating and managing client-focussed marketing and business development activities;
* supporting efforts (internally and externally) to develop new, and maximise opportunities from existing, CRM-led client relationships.

Key responsibilities and challenges:

Responsibility for providing operational support to the CRM managers. Activities include:

* supporting the execution of client plans, delivering on all Marketing and BD activities
* working closely with our Shared Services Team to collate and manage regular MI in accordance with client demands and regular deadlines;
* upkeep of client sites and wiki pages and client relationship presentation materials
* respond to internal enquiries relating to panel arrangements (e.g. fee deal and engagement terms, disbursement policies, secondment obligations)
* supporting CRMs in relation to client-specific panel RFPs and related processes
* drafting and disseminating client-specific information to relevant client teams
* provision of client overviews and relationship documents to support client meetings and trips
* working with marketing colleagues and fee earners worldwide on the development and implementation of client initiatives
* supporting the CRMs’ efforts to cross-sell relationships, effect new business introductions and protect existing relationships
* working with PSLs and the business to deliver timely and focussed client material. This involves focussed list management to ensure our clients receive targeted material.
* various aspects of secondment management

Characteristics, Skills & Experience required:

Location

London

Character

Excellent communicator (written and verbal)

Strong drive and initiative

Very strong attention to detail and commitment to quality

Able to prioritise and manage multiple requests / deadlines set by Managers

Robust and unflappable

Can-do attitude

Highly flexible

Resourceful

Team work mentality – understanding that successful delivery relies on a team of people

Interest in developing specialist knowledge in CRM/account management (desirable)

Desire to commit and develop relevant experience, skills and knowledge (desirable)

Education / Qualification

Degree qualified

Relevant marketing qualification (desirable)

Languages

English

Practical experience

Relevant experience in BD/Marketing/account management

Broad understanding of how a law firm operates

Office skills

Excellent time management and organisational skills

Highly IT literate

Project management skills

Commercial Skills

Business and commercial awareness

Ability to think strategically

#LI-RS

This list of duties and responsibilities above is not exhaustive. It is intended to describe the general content of, and requirements for, the performance of this job. As such, the role may also include the undertaking of additional tasks as required.

Job Offer Scams

Be alert to fictitious job opportunity posts and offers of employment which claim to be in the name of Linklaters. We have been made aware of various recruitment-related scams which ask for upfront payments, for example, for office equipment and promise start up bonuses and reimbursement in return for such payments. These scams often involve the use of email addresses similar to a genuine domain name. Genuine emails from Linklaters only use the domain of “@linklaters.com”. We will never ask you to make payments for office equipment or otherwise as part of our recruitment process. If you are in doubt about a job opportunity that appears to relate to our firm, please get in touch with us.

Pre-joiner screening

In the event that we make an offer to you, and where local legislation permits, we will conduct pre-engagement screening checks that may include but are not limited to your professional and academic qualifications, your eligibility to work in the relevant jurisdiction, any criminal records, your financial stability and references from previous employers. Your offer will be subject to the successful completion of these checks which will be initiated following your consent.

Equal Opportunities

As a responsible business, it is important that we represent the diversity of our people, our clients and our communities. We know that diversity makes us a better law firm and helps us attract the best talent, drive innovation with diversity of thought, and deliver the best experience to everyone who comes into contact with us. We recruit on the basis of merit, irrespective of age, disability, gender, gender identity, race or ethnicity, marital status, religion, sex, sexual orientation or any other status protected by the laws or regulations in the locations where we operate.

Selection decisions, and the reasons for those decisions, are recorded at each stage of the selection process. Selection criteria and, where appropriate, technical skills tests are in place to measure an individual’s ability for the safe and effective performance of a job. Those involved in recruitment and selection decisions and processes are also provided with guidance on diversity issues. If you require reasonable adjustments to be made during the selection process, please talk to a member of the recruitment team so that any required adjustments can be made in advance. Specific experience requirements advertised on a role do not intend to preclude applications from candidates who may have more or less experience. Our intention is only to indicate a guideline as to the necessary skills for the role as described.
*

Purpose:

To assist the Client Relationship Managers in the delivery of their own roles, through:

* assisting in managing and developing the Firm’s priority clients across the relevant sectors;
* liaising with partners and Business Teams globally across the firm to assist in servicing the needs of our priority clients;
* coordinating and managing client-focussed marketing and business development activities;
* supporting efforts (internally and externally) to develop new, and maximise opportunities from existing, CRM-led client relationships.

Key responsibilities and challenges:

Responsibility for providing operational support to the CRM managers. Activities include:

* supporting the execution of client plans, delivering on all Marketing and BD activities
* working closely with our Shared Services Team to collate and manage regular MI in accordance with client demands and regular deadlines;
* upkeep of client sites and wiki pages and client relationship presentation materials
* respond to internal enquiries relating to panel arrangements (e.g. fee deal and engagement terms, disbursement policies, secondment obligations)
* supporting CRMs in relation to client-specific panel RFPs and related processes
* drafting and disseminating client-specific information to relevant client teams
* provision of client overviews and relationship documents to support client meetings and trips
* working with marketing colleagues and fee earners worldwide on the development and implementation of client initiatives
* supporting the CRMs’ efforts to cross-sell relationships, effect new business introductions and protect existing relationships
* working with PSLs and the business to deliver timely and focussed client material. This involves focussed list management to ensure our clients receive targeted material.
* various aspects of secondment management

Characteristics, Skills & Experience required:

Location

London

Character

Excellent communicator (written and verbal)

Strong drive and initiative

Very strong attention to detail and commitment to quality

Able to prioritise and manage multiple requests / deadlines set by Managers

Robust and unflappable

Can-do attitude

Highly flexible

Resourceful

Team work mentality – understanding that successful delivery relies on a team of people

Interest in developing specialist knowledge in CRM/account management (desirable)

Desire to commit and develop relevant experience, skills and knowledge (desirable)

Education / Qualification

Degree qualified

Relevant marketing qualification (desirable)

Languages

English

Practical experience

Relevant experience in BD/Marketing/account management

Broad understanding of how a law firm operates

Office skills

Excellent time management and organisational skills

Highly IT literate

Project management skills

Commercial Skills

Business and commercial awareness

Ability to think strategically

#LI-RS

This list of duties and responsibilities above is not exhaustive. It is intended to describe the general content of, and requirements for, the performance of this job. As such, the role may also include the undertaking of additional tasks as required.

Job Offer Scams

Be alert to fictitious job opportunity posts and offers of employment which claim to be in the name of Linklaters. We have been made aware of various recruitment-related scams which ask for upfront payments, for example, for office equipment and promise start up bonuses and reimbursement in return for such payments. These scams often involve the use of email addresses similar to a genuine domain name. Genuine emails from Linklaters only use the domain of “@linklaters.com”. We will never ask you to make payments for office equipment or otherwise as part of our recruitment process. If you are in doubt about a job opportunity that appears to relate to our firm, please get in touch with us.

Pre-joiner screening

In the event that we make an offer to you, and where local legislation permits, we will conduct pre-engagement screening checks that may include but are not limited to your professional and academic qualifications, your eligibility to work in the relevant jurisdiction, any criminal records, your financial stability and references from previous employers. Your offer will be subject to the successful completion of these checks which will be initiated following your consent.

Equal Opportunities

As a responsible business, it is important that we represent the diversity of our people, our clients and our communities. We know that diversity makes us a better law firm and helps us attract the best talent, drive innovation with diversity of thought, and deliver the best experience to everyone who comes into contact with us. We recruit on the basis of merit, irrespective of age, disability, gender, gender identity, race or ethnicity, marital status, religion, sex, sexual orientation or any other status protected by the laws or regulations in the locations where we operate.

Selection decisions, and the reasons for those decisions, are recorded at each stage of the selection process. Selection criteria and, where appropriate, technical skills tests are in place to measure an individual’s ability for the safe and effective performance of a job. Those involved in recruitment and selection decisions and processes are also provided with guidance on diversity issues. If you require reasonable adjustments to be made during the selection process, please talk to a member of the recruitment team so that any required adjustments can be made in advance. Specific experience requirements advertised on a role do not intend to preclude applications from candidates who may have more or less experience. Our intention is only to indicate a guideline as to the necessary skills for the role as described.
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